E-Zines E-newsletters
& E-news
One of the hottest trends(one that is going to last) in advertising,
marketing and customer relations right now, is the use of e-mail
newsletters also known as e-zines, e-letters,
or e-news. Popularizing these services is the fact
that they are so inexpensive in comparison with traditional means
of advertising, marketing and just keeping in touch with customers.
Once your website generates a healthy mailing
list (more on that later) it is quite simple to promote products/services
through email in appealing newsletters which your customers opted-in
to receive. Think of the amount of money you can save by delivering
word of your "specials" by means of email. We can set
up a newsletter publishing account for you with our affiliate and
you'll be able to publish as many e-zines as you'd like each month
for one low monthly price. This is the twenty first century means
of advertising!
E-zines can play an integral part in your overall marketing
strategy. When visitors opt in to your e-news mailing
list (or are added by you manually) they can be emailed an introductory
message confirming their subscription AND a short (or comprehensive,
actually) survey that can help you to gather important demographics
which can later be used to target specific segments of your subcribers.
By signing up to begin using e-newsletters you will inadvertantly
get a surpising crash course in marketing. Sending out these emails
will not feel like a chore because it is exciting to constantly
learn about the people you derive your profits from. Learning their
likes, dislikes, geographic locations, spending habits or whatever
you want to add to the survey gives you unparalleled insight into
how you can most effectively target your efforts.
Using an e-news letter to retain communication
between you and your customers is a highly cost effective way to
maintain a pleasant rapport with them. While integrating your advertising
and marketing into these e-zines you can also establish a residual
communication method with your customers who will be much more likely
to keep in mind your hospitality service. Your e-newsletters can
be tailored to meet your needs in a multitude of different ways,
including but by no means limited to:
- Mail with any duration you want, i.e.
weekly, bi-weekly, monthly, annually.
- Easy to use templates can include different
amounts of pictures/text, etc.
- Offer subscription confirmations so only
those truly interested remain included.
- Personalize messages to give the impression
that messages are custom tailored to each subscriber.
- Add e-commerce allowing subscribers to
purchase right from your email.
There are so many features packed into this email publishing service.
From easy to create messages using cut and paste, to managing your
subscriber list this is the premier way of digitally publishing
your message.
Acquiring subscribers is simple! We'll place custom coding
on your website allowing your visitors to effortlessly sign up to receive your e-newsletter. Your list
can grow all day and night long, you don't have to do a thing. You'll also have the ability to add any emails
you'd like manually or you can even import large subscriber lists if you have them. There are many ways to begin
a rewarding e-zine campaign with Rental Sites! |
